Blog
May 19, 2026
In the 4th century BC, Socrates warned that writing would give people the illusion of wisdom without the substance of it. Twenty-four centuries later, we've built something he couldn't have imagined, a machine that doesn't just store our thoughts, but produces new ones. So the question isn't whether AI is intelligent. It's whether we still are.
May 11, 2026
Branding isn't merely orthogonal to good design, but opposed to it. Branding by definition has to be distinctive. But good design, like math or science, seeks the right answer, and right answers tend to converge.
